SQUAREUP is built on a simple goal:

To share cardistry, and the culture behind it, with the world.

Cardistry has given us creativity, community, and a sense of purpose. It’s shaped who we are.

Through SQUAREUP, we work to share that same experience with the world so that anyone, anywhere, can pick up a deck of cards and discover it too.

As a team of two, we’re hands on with everything we do from tutorials, video edits, card and apparel design, packaging orders, customer service, and a monthly community newsletter.

We pour ourselves into every facet of our brand.

We’re beyond grateful to everyone who’s been a part of this journey so far, and we can’t wait to keep growing the art together.

— Dom and Conor